Wordpress

WordPress is a state-of-the-art publishing platform with a focus on aesthetics, web standards, and usability. Since it’s inception in 2003, WordPress has grown to become one of the largest self-hosted Content Management Systems (CMS) and blogging tools in the world, used on hundreds of thousands of sites and seen by tens of millions of people every day.WordPress is completely customizable and can be used for almost anything.

It is also an ‘Open Source’ project, which means there are hundreds of people all over the world working on it – more than most commercial platforms. It also means you are free to use it for anything you like without paying anyone a license fee. For all of these reasons (and many more), WordPress is now the platform of choice whenever a quick, robust content managed or blogging solution is required.

However, installing and mastering the software and it’s many uses can initially be a daunting task. This one day intensive course gives you a complete and detailed overview of WordPress: from downloading and installing the software, through learning how to use it quickly and effectively, to customising WordPress and highlighting some the options open to you for expanding on it’s possibilities and potential. The perfect course for those looking to master the software with the minimum amount of time and expense.

COURSE CONTENT

An Introduction to WordPress

  • A brief history of WordPress
  • WordPress as a blogging tool
  • WordPress as a Content Management System (CMS)
  • WordPress as a Social Network (e.g. BuddyPress)
  • WordPress & Ecommerce
  • Other uses for WordPress

Installing WordPress

  • Hosting considerations: PHP, mySQL and the other things you need to know
  • Downloading and uploading WordPress via FTP
  • Installing WordPress: running scripts and installing databases
  • Installing WordPress in five minutes!
  • Upgrading from earlier versions of WordPress

First look at WordPress

  • New features of WordPress
  • Configuring your WordPress website
  • The WordPress dashboard
  • Updating Your WordPress profile (includes changing your password)
  • User accounts & managing WordPress users
  • Permission levels and logins
  • Configuring your general, discussion, permalink, privacy, reading, writing and miscellaneous settings

WordPress in action

  • Using the WordPress content management system (CMS)
  • Blogging with WordPress
  • Creating Content: Posts & Pages
  • Writing and managing WordPress posts
  • Writing and managing WordPress pages
  • Setting up and managing WordPress comments
  • Creating and managing WordPress links
  • Creating and managing WordPress tags & tag clouds
  • WordPress categories and how to use them
  • Managing files
  • Managing the WordPress media library

Customizing and expanding your WordPress installation

  • The wonderful world of WordPress plugins
  • How WordPress plugins work, and how to evaluate new plugins
  • Free and paid for WordPress themes – where to find the best
  • Installing and activating WordPress themes
  • Working with WordPress widgets

WordPress marketing techniques

  • Search Engine Optimisation (SEO): how to ensure your WordPress website is search engine friendly
  • Refining your content to be search engine friendly
  • Using Google analytics to track your users and traffic
  • Adding Facebook and Twitter links and buttons
  • Next steps to WordPress: where can you go from here…

 

 

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